Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore new shopping ads for Facebook and Instagram and Facebook...
Divi’s new WooCommerce Modules update has been long-awaited and now that it’s here, the possibilities to customize product pages have become endless. Today, we’ll show you how to use Divi’s built-in options and the new WooCommerce Modules to create a customized...
Professionals who work with contracts know the horror of the client who will not pay. Chasing down payments isn’t just obnoxious and time-consuming, but it can have a major impact on your cash flow for the month. If you’re relying on that money to pay a bill and then...
Do you want to build a personal brand? Wondering how to create a viable business around your personal brand? To explore what marketers need to know about building a personal brand, I interview Rory Vaden on the Social Media Marketing Podcast. Rory co-founded the Brand...
Build Stunning WooCommerce Products With The Divi Builder 16 New Modules Plus Full Control Over Product Pages Today we are excited to release the long awaited WooCommerce Builder including a full set of new WooCommerce Modules that can be used to customize product...
New Speed Improvements For The Divi Builder Have Arrived Load The Builder 50% Faster Thanks To Several New Performance Enhancements Today we are releasing a performance enhancement that greatly reduces load times and peak memory usage for the Divi Builder. This means...
Want to market your products or services on YouTube? Wondering how to set up a YouTube video ad campaign? In this article, you’ll learn how to run ads on YouTube via the Google Ads dashboard. #1: Link Your YouTube Channel With Google Ads Before you start your YouTube...
Have you ever wondered where your organization stands across all platforms? How many visitors, followers, likes, etc. your organization has everywhere! Not just Google Analytics or Facebook Analytics! But every performance indicator from every platform your...
Every week, we provide you with new and free Divi layout packs which you can use for your next project. For one of the layout packs, we also share a use case that’ll help you take your website to the next level. This week, as part of our ongoing Divi design...
What’s your writing process like? When a writer hears this question, their first thought it, “None of your business.” Or, “It’s mine and I don’t want to tell you.” Even without the defense, the answer is, “Well, it changes. It depends on the project, the subject, my...
Do you want to connect with ideal clients and prospects on LinkedIn? Have you considered a LinkedIn group? In this article, you’ll learn how to create a valuable and engaged group on LinkedIn. Why You Should Manage Your Own LinkedIn Group Starting your own LinkedIn...
Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, the design team has created a brand new Psychologist...
When it comes to marketing efforts, every company has its own approach. In email newsletters and on roadside billboards, brands send messages to their customers. Most brands use multichannel marketing to connect with their client base and others use omnichannel...
Do you need a better way to report on your Instagram marketing results? Are you looking for ways to measure your Instagram posts and stories? In this article, you’ll learn how to combine data from Instagram Insights and other third-party tools to get a complete...
Divi FilterGrid is a plugin that allows you to display blog post and custom post type content in a grid with complex filters and advanced options beyond the capabilities of the default post module. Divi FilterGrid integrates with Divi and works just like any other...
Content creators are joining the video revolution every single day. Posting video on different social media platforms used to be difficult and time-consuming. Thankfully, now we have tools to help us create video faster and easier with mobile video editing. Adobe...
Personal websites are often used to create online resumes or a course of life (called a Curriculum Vitae, or CV). Sometimes they’re used as the About page while other times they’re the entire website. They can be a single page or a multi-page site. You don’t have to...
Winning anything is exciting, even if it’s small – that’s why those carnival games with the teeny stuffed animals make so much money. For solopreneurs, startups and small- or medium-sized businesses, there are a number of reasons to run a giveaway – people love...
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore changes to business tools for Facebook Messenger with...
Using CSS inline parallax backgrounds can really help enhance your website’s look and feel and this tutorial is the perfect example. We’ll use multiple module backgrounds to create a stunning and coherent outcome that shows multiple parts of your background image....
Brands and entrepreneurs should listen up: nostalgia marketing isn’t just amusing, it’s also lucrative. Evoking memories of days gone by makes people care less about money and, in turn, spend more. Plus, it’s a lot of fun to look back at the trends, building blocks...
Wondering how artificial intelligence (AI) will impact your marketing? Looking for AI tools you can begin using now? To explore what marketers need to know about artificial intelligence and marketing, I interview Paul Roetzer on the Social Media Marketing Podcast....
There are lots of financial institutions online and they all need amazing websites to show their services and benefits. Divi is an excellent theme to build websites for financial institutions. Fortunately, you don’t have to build from the ground up. Instead, you can...
You’ve created a digital product and you’re ready to release it to your audience. As you search for the right place to host and sell it, though, you keep running up against walls. You can put it on your website–and WordPress has lots of excellent plugins for this–but...
Blurb modules are some of the most versatile elements you can find in Divi. In this post, we will show you how to go a step further and get creative with the blurb icon background. We will be using a combination of blurb modules, text modules and call to action...
Greetings Divi community! Summer is almost over! Depending on where you’re located on this globe, this is either very sad or very exciting. Now that we are rounding out August, has business begun to pick up yet? Those summer business lulls are no joke. Or did you have...
Need to spec out a plan for a client? Wondering what the core elements of a good social marketing strategy ought to include? In this article, you’ll find a good strategy, workflows, and more. #1: Clarify Your Social Media Strategy to Develop a Clear Path Forward...
Divi’s built-in hover options makes it easy to change the content of any module on hover. We can change background images, colors, and even text on hover. This opens the door for creative ways to grab the attention of users and boost those calls to action for better...
Next to the About Page, the Contact Page on any website is likely to get the most traffic. No matter where people come to your site from, they are very likely to be on the lookout for a way to get in touch with you. They might want a phone number, an address, an...
Want more people to click on your Facebook link posts? Looking for hacks to customize your Facebook links? In this article, you’ll discover how to use little-known features in Facebook that will drive more traffic to your site. #1: Hack Facebook Ads Manager to Use a...
Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative where each week, we give away brand new, free Divi Layout Packs from our design team to you. This time around, Kenny and his team have created a trendy Ice Cream Shop...
Facebook is exceptional at keeping us connected to people we’d otherwise lose touch with. It’s equally adept at helping us stay involved in the lives of our family, friends and professional contacts. There’s an art to picking and choosing who sees what, though – just...
Want more traffic from your Facebook posts? Need algorithm-friendly ideas that will get your content seen? In this article, you’ll learn what to avoid and discover ideas that will help you get more Facebook traffic. #1: Avoid Posts That Don’t Play to the Facebook...
Monospaced fonts are a delightful asset to web design. They are especially useful for creating designs that have beautiful symmetry and balance. A monospaced font is made up of letters and characters that each have the same width (or horizontal space). As such, they...
When you rely on social media to interact with your audience and stay on top of your industry, you have to make the process as efficient as possible. Twitter is still a fairly straight-forward social media platform – there aren’t so many bells and whistles that it’s...
It’s that time again for our monthly Divi Showcase where we take a look at 10 amazing Divi websites made by our community members. Each month we showcase the best Divi websites that were submitted from our community and today we want to share with you the top ten...
Semantic HTML is more important now than ever, especially since Google changes the page-rank algorithms on a constant basis. The top-spots in each query are becoming more and more competitive. You need a secret weapon, and semantic HTML is a good one to have in your...
Your page’s hero section deserves all the attention it can get. There are endless ways to style your hero section, depending on what your website is about and how your target audience behaves. For some websites, it can come in handy to place multiple column CTA cards...
The starving artist is romantic in theory, but in reality it’s depressing and confidence-wrecking. There’s nothing poetic about working 10 hour days and making 2 cents per word or being such a lazy writer that you have nothing to show for your “career.” There are a...
Do you want to do more with Instagram Stories? Wondering how to create Instagram Stories that engage viewers? To explore how to create compelling Instagram Stories for business, I interview Alex Beadon. Alex is an Instagram Stories expert who specializes in helping...
Using CSS Parallax with Background Images in Divi allow us to create hover effects that are surprisingly unique. Parallax is one of many ways we can add life to our websites. And when combining parallax with Divi’s vast array of hover options, we bring content to life...
“Blog” isn’t a four-letter word any longer. It’s not a joke or a waste of time. A blog can be an incredibly profitable, sound way of making a living. What’s interesting is that if you look at what top blogs do, they tend to check the same boxes, even if they’re in...
The more visually-appealing a CTA is, the higher the chances are for a better conversion rate. There are many ways to design your CTAs but in this post, we’ll show you how to create beautiful CTA column designs with semi-transparent images and column overlaps. You can...
Zoho has made a name for itself with reliable, slick, and easy-to-use software. More than that, they generally provide the base product for free. Zoho Cliq is no different. Cliq is a Slack-alternative team chat that is integrated into the Zoho CRM and suite of...
Do you create written content? Wondering how LinkedIn articles can improve your exposure? In this article, you’ll learn how to create LinkedIn articles that amplify your reach and engagement on LinkedIn. LinkedIn Articles vs. LinkedIn Posts: What Is the Difference?...
Every week, we provide you with new and free Divi layout packs which you can use for your next project. For one of the layout packs, we also share a use case that’ll help you take your website to the next level. This week, as part of our ongoing Divi design...
We’ve talked about building a community from the ground up. But where do you go once that task is complete? You have dozens to hundreds (if not thousands) of people who love you. Each of whom now wants their moment of attention from you and your brand. That’s where...
Do you want to do more with your organic social media activities? Is working with many different team members and departments slowing you down? In this article, you’ll discover how to increase the success of your organic social activities while working with many...
Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, Kenny and his team have created a HVAC Layout Pack. This...
Cold calls and emails are directed at potential customers who have not expressed interest in you. They may be in the same industry as your other core clients and they may even be actively looking for what you offer, but they don’t know you and didn’t expect to be...
Wondering how to sell your eCommerce products with Facebook ads? Looking for an easy-to-follow Facebook ad funnel you can adapt to your business? In this article, you’ll find a step-by-step guide for creating a complete Facebook ad funnel that works. #1: Set Up Your...
It’s no secret that blend modes can help you give some extra attention to the aesthetics of the design you’re working on. In the past, we’ve covered blend mode tips and tricks that help you create some unique and gorgeous designs. Now, since the column update has come...
One of the hardest parts about being a content creator is coming up with ideas for content. What’s even harder is when you have fantastic ideas for content, but it’s based around a product or service that you don’t have and potentially can’t pay for. That’s when it’s...
I’ll admit it. I’m a fan of coffee shops. Not only are they a great place to get amazing coffee and pastry, but they’re also a great place for meetups. Like any good business, coffee shops need amazing websites. And as you’ve already guessed, Divi is an amazing theme...
Emailing with clients back and forth to figure out the best time for you to get together, either virtually or in person, can get tedious and confusing. When you have an appointment booking interface on your website, both parties can communicate their availability...
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore updates to Facebook Group privacy with Dana Malstaff and...
Text marquees provide a scrolling area of text to your website that engage readers with useful snippets of content.They are also called tickers (or news tickers) and are often used to show a steady stream of news updates at the top or bottom of a page. Usually the...
If you’ve spent enough time on the web, you’ve probably noticed that some sites have pages dedicated to ‘media kits’. If you have your own brand, you may have even been asked for one by journalists or potential promotional partners. However, the term can come across...
Do you use videos to sell your products or services? Looking for a proven model to help you sell with videos? To explore how to create videos that sell, I interview Owen Video on the Social Media Marketing Podcast. Owen is a speaker, live-stream host, and event MC....
WordPress and Divi do a lot of wonderful things out of the box to make it easy for us to build a website. But sometimes we need more advanced functionality that can only be accomplished with JavaScript. With Divi, you can easily add JavaScript or jQuery snippets...
Today’s professional isn’t the stuffy, buttoned-up, yawn of a person from the past. For the sake of stereotype-breaking, let’s talk about a different, more modern type of professional. He or she engages employees, clients and colleagues instead of making them check...
Divi’s animation options have helped bring tons of website to life without the need for custom code. The built-inanimation settings are highly adjustable and they allow you to create really unique designs. One of the things you can do, for example, is creating an...
Blogs and podcasts have stiff competition. There are so many out there that are competing for practically any keyword combination you can come up with. Unless you want to completely forgo your dreams of launching your project, though, you’ll need to choose a name –...
Do you really know which of your Facebook ads produce customers and revenue? Is Facebook telling you one thing and Google Analytics saying something different? In this article, you’ll discover how to use Facebook and Google Analytics together to reveal how your...
A circular icon menu is an elegant solution for adding a simple menu to your Divi site. This style of menu is intuitive and works really well as a fixed menu for your mobile devices. Today, we will show how to create a circular icon menu in Divi in a way that really...
We’ve all made a rookie mistake at work that still makes us cringe. Sent a department-wide email with a typo that entirely changes the context. Spilled coffee on a crisp white shirt right before an important meeting. Mumbled something incoherent when greeting an...
Wondering how to stop Instagram Stories viewers from skipping your content? Looking for quick tips to help? In this article, you’ll find four easy ways to create Instagram Stories content that gives your viewers a reason to keep watching. #1: Give Viewers More to See...
Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative where each week, we give away brand new, free Divi Layout Packs from our design team to you. This time around, Kenny and his team have created a beautiful and engaging...
Keeping your bounce rate down is important. Making sure visitors return to your site can be equally important. With both of those metrics combined (a user engaging with your topic multiple times), the likelihood of conversion is much higher than it would be otherwise....
Do you use Facebook ads to generate leads? Want to convert more Facebook leads into customers? In this article, you’ll discover five effective tips to increase the chances your Facebook leads will become customers. The Importance of Lead-to-Customer Conversion All too...
Creative hero sections make websites memorable and special. This polaroid hero section design evokes a sense of vintage wanderlust. By using column transform options, the polaroids can be arranged in any way you want, as if they were spread on a table. You can...
Email signatures may seem insignificant, especially with more prominent branding elements in play, but they can make a big impact on how professional your brand appears to subscribers. Plus, creating your custom signature with a tool such as WiseStamp can even boost...
Borders and Background images continue to be popular design assets when building websites. Using the right background images can add personality and style to your site without having to spend time and money on custom graphics. And borders are helpful for adding...
A brand identity kit is essential to the success of any company, both online and off. There are two main purposes of a brand identity kit: 1) For clients and followers to recognize a brand easily; and 2) As a set of rules for content creation. If you are here it’s...
Divi is an excellent theme for musicians and anyone providing musical services. Fortunately, you don’t have to start from scratch when making your music-focused website with Divi. In this article, we’ll look at 7 Divi layouts for musicians to help you get a head start...
Being a web professional means your day is filled with software that does everything from cutting screencaps into pieces to streaming videos on a second monitor. Because of the multitude of apps we use over the course of a work-week, the smartest move we can make is...
Do you want to know more about running ads on Amazon? Wondering what advertising options and services Amazon offers? To explore what marketers need to know about advertising on Amazon, I interview Brett Curry on the Social Media Marketing Podcast. Brett is CEO of OMG...
Adjust Content On Different Devices, Swap Content On Hover And Enjoy Native SRCSET Support Creating Responsive Websites Has Never Been Easier Today we are excited to introduce Responsive Content and Hover Content to Divi, including native SRCSET support for responsive...
Image markers are a great way to showcase a product’s special features. In this post, we’ll show you how to create image markers using a text module and a vertical divider. Thanks to the transform settings inside the columns, an image marker can be placed anywhere you...
What is a white paper? Is it an extra-long blog post? An ebook in PDF form? A promotional tool to sell a product? Not quite. White papers have a purpose, format and style that are all their own. Today, white papers are used by marketers to go in-depth on a topic – any...
Do you work with a social media team? Wondering how to create a social media content approval process? In this article, you’ll learn how to set up a workflow to manage, schedule, and publish pre-approved social media content. #1: Share Social Media and Brand Assets...
Every week, we provide you with new and free Divi layout packs which you can use for your next project. For one of the layout packs, we also share a use case that’ll help you take your website to the next level. This week, as part of our ongoing Divi design...
Let us be frank. The simple answer to can you still make money blogging today? is absolutely, 100% yes. The better answer, however, is it depends or even sure, if you work really hard. Don’t let that reality discourage you. In fact, we are starting out that way to set...
Are you struggling to get great results from your Facebook ads? Wondering if you’re making mistakes that are hurting your campaigns? We asked some of the industry’s top Facebook advertising experts to share the mistakes they see most often and how you can avoid making...
Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, Kenny and his team have created an elegant Cake Maker...
You’re acing this interview. You showed up early, you didn’t spill coffee on your shirt and you remembered to print out a fresh copy of your resume. Not only are you totally qualified for this position, but you’ve even made the interviewer laugh. Then you’re asked a...
Ever wish you could post to Instagram directly from your desktop instead of your mobile device? Did you know Instagram is rolling out this functionality? In this article, you’ll learn how to schedule and publish posts to Instagram via your desktop without any...
Sharing video previews on your website can increase interactivity and help visitors understand your products and/or services better and faster. Now, on the Elegant Themes website, we’ve taken on this approach for ourselves and created a straight-forward click video...
Sketch is a digital design app that you can use for a number of projects, including icons, prototyping and wireframing. (There are some things you can’t do with Sketch, too, such as heavy 3D rendering.) Many people use Photoshop for these types of design, and Sketch...
One of the best things about building a site with Divi is that each building block is packed with design options. Every module, column, row, and section contains design settings for both the default and the hover state. This opens the door for triggering multiple...
Journalists get asked the same question over and over: “How do I get a story in the news?” The answer is: you can’t. Or, you can’t force a media outlet to cover your story. Usually, the process includes pitching a journalist, ideally one you already have a...
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore what marketers need to know about changes coming from...
Divi is an excellent theme to build websites for fitness businesses. Thanks to the Divi community, there are lots of fitness child themes for Divi to build websites for gyms, blogs, stores, trainers, and lots more. In this article, we’ll look at 11 fitness child...
Whether a client asks for a retro-futuristic design for their new site, an organization is promoting a STEM event in their local community, a science-fiction author requests a sleek book cover, or a new research firm needs a cutting-edge website to match their...
Do you want to create superfans for your business? Wondering how to develop the kind of connected community that elevated your brand? To explore how to develop superfans who will gladly evangelize anything for you and your business, I interview Pat Flynn. Pat is an...
Divi’s new column filter settings can be used in many creative ways. In this post, we’ll show you how to blend one main row background image with column content. We’ll add different color gradients to the modules and a column “screen” blend mode to create a stunning...
One of the most common types of plugin on the WordPress.org repository is the form builder. From Gravity Forms, Caldera Forms, Ninja Corms, Contact Form 7, and so on, the choices that you have are nearly endless. However, not all form builders are created equal. Each...
Animated Scroll buttons have a simple yet important job of grabbing a users attention and leading them down your web page. These type of buttons are normally found above the fold so that a visitor can simply click the button without having to scroll to the next...
InVision Studio is a prototyping and animation tool that lets you create advanced, vector-based screen designs fast thanks to flexible layers and an infinite canvas. It’s considered one of the best high-fidelity prototyping tools out there. With InVision Studio, you...
Looking for a fun way to engage people on social media? Have you considered using memes in your marketing? In this article, you’ll discover how your business can use memes to engage and connect with people. 4 Reasons to Include Memes in Your Social Media Content In a...
