A Marketer’s Guide to Keyword Stemming (and Not Keyword Stuffing)

When I started writing content ten years ago, this type of sentence was the standard: “Splash Down water park is one of many things to do Poughkeepsie NY.” Sometimes we’d spell “Poughkeepsie” wrong to account for typos. Writers would include “things to do Poughkeepsie...

How to Use Twitter Media Studio to Improve Your Video Marketing

Want more views for your Twitter videos? Curious how Twitter Media Studio can help optimize your video tweets? In this article, you’ll learn how to use Twitter Media Studio to improve the performance of the videos you publish on Twitter. What Is Twitter Media Studio?...

Get a FREE Calligrapher Layout Pack for Divi

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative where each week, we give away brand new, free Divi Layout Packs from our design team to you. This time around, Kenny and his team have created an amazing Calligrapher...

How to Research Your Competitors’ Facebook Ads

Want to know more about your competitors’ Facebook ad campaigns? Wondering how to study their ad strategy? In this article, you’ll discover six ways to research your competitors’ Facebook advertising campaigns and discover creative ideas for your next Facebook ads....

How to Create a 3D Sign Post with Hover Effects in Divi

We all know that a good website makes it easy for visitors to find what they are looking for quickly and efficiently. And, it always helps if you can make your content more engaging. In this tutorial, I’m going to show you how to design a 3D sign post that will engage...

Using Kanban for WordPress Development

Are you a “wipe the slate clean” person? How many times have you said you’ll start fresh on Monday, or the first of the month, or in the New Year? Here’s a secret: it never works. You can’t really ever wipe the slate clean, nor should you want to. You’ve come this far...

Divi Plugin Highlight: Divi BodyCommerce

Divi BodyCommerce is a third-party plugin for Divi that gives you control over your store’s design from the product page to the checkout page and everything between. It’s designed with conversions in mind and gives you full control over your store’s design using the...

Facebook Marketing Declining: New Research

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore findings from the 2019 Social Media Marketing Industry...

How Local Businesses Can Drive More Foot Traffic

Do you want to drive more foot traffic into your local business? Wondering how social media marketing can help? To explore how local businesses can drive more foot traffic, I interview Stacy Tuschl. Stacy is a local business marketing expert and owner of two...

Best Divi Child Themes for Consultants

Consulting is big business online and every consultant needs an amazing website. Divi is a great choice for consultant websites as there are plenty of professionally designed layouts and child themes to choose from. In this article, we will look at the 16 best Divi...

The 4 Bad Personality Traits That Can Help You Do Your Job Better

We all have an idea of what the perfect worker looks like. They’re usually polite, on time, responsible, and productive – a potent combination. However, there are also a number of so-called bad personality traits. On the surface, they’re considered ‘negative.’...

Headless E-Commerce: Everything You Need to Know

While there are many plugins available to turn your WordPress site into a fully-functioning online store, they can potentially take a toll on your site’s performance. A ‘headless e-commerce’ solution – that separates your site’s front end from its e-commerce...

3 Ways to Use Facebook Ads to Promote Your Products

Want to run Facebook ads to promote your products or services? Wondering which type of Facebook ad campaigns to start with? In this article, you’ll discover three types of Facebook advertising campaigns you can use to start promoting your products and services on...

How to Create an Expanding Sticky Menu on Hover with Divi

Every week, we provide you with new and free Divi layout packs which you can use for your next project. For one of the layout packs, we also share a use case that’ll help you take your website to the next level. This week, as part of our ongoing Divi design...

Splice Video Editor: An Overview and Review

Video is a valuable form of content for social media. Unfortunately, creating quality videos is usually a long process that involves moving mobile footage to a desktop app for editing. However, mobile editing is on the rise. Apps such as Splice Video Editor make it...

2019 Social Media Marketing Industry Report

Wondering how fellow marketers are using social media? Want to know what marketers plan to do with organic social activities, video marketing, and social ads? In our 11th annual social media study, we surveyed more than 4,800 marketers who reveal details you won’t...

Get a FREE Food Bank Layout Pack for Divi

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, Kenny and the design team have created a fun and engaging...

What is Technical Debt and Can You Avoid It?

If you’re in software development, you are going to have to deal with technical debt at some point. So to answer the question in the title…no, you can’t avoid it. However, there are steps you can take to minimize its effects and make sure it doesn’t get out of hand....

How to Measure Your Instagram Stories ROI: Advanced Techniques

Are your Instagram stories helping you reach your business goals? Wondering how to dig deeper into your Instagram stories’ performance? In this article, you’ll learn how to combine Instagram Insights and Google Analytics to better report the ROI from your Instagram...

Divi Plugin Highlight: Divi Den Pro

Divi Den Pro is a third-party plugin for Divi that integrates a cloud filled with 1000’s layouts and modules for the Divi Builder. It includes lots of page layouts, modules, PSD’s, icons, button hovers, and customizations. It also adds features to the theme customizer...

WordCamp Orange County 2019 Recap

Last weekend I attended WordCamp OC and represented Elegant Themes. It was my first time out in the WordPress community as an official member of the Elegant Themes team–and I had a blast! A little backstory: The WordPress community in So. Cal. is my second home....

Divi Meetup Network Community Update: April 2019

Hey Divi Nation! Welcome to the second Divi Nation Community Report of 2019! Big news: We have a new Event Coordinator! Allow myself, to introduce myself. I’m Raquel Landefeld. Nine years ago, I co-founded a WordPress agency. During that journey, I discovered my...

New Facebook F8 Announcements and What They Mean for Marketers

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the Facebook desktop and mobile redesign and new...

9+ Collections of App Icons That Users Will Never Forget

One of the most fun and the most frustrating parts of app design is creating mock-ups and prototypes. You have so much freedom to flex your creative muscles. The problem, however, is making sure that your mock-ups and prototypes aren’t just functional, but that they...

How to Test Your Facebook Ads for Optimal Results

Do you want to optimize your Facebook ads? Wondering what the best audience, creative, and placement are to use for your message? To explore how to test your Facebook ads for optimal results, I interview Andrea Vahl. Andrea is a Facebook ads expert, the author of...

How to Create a Family Tree with Divi’s Transform Settings

Ever tried to create a family tree for your website, but didn’t exactly know how to approach it? Well, in today’s Divi tutorial, we’re going to show you exactly how to do that. On top of creating the family tree, we’re also making sure it remains responsive across all...

Using Icomoon Icons and Vectors with WordPress

Every website you visit includes hundreds of elements, even if it’s not readily evident. This means images, text, subheadings, and of course, icons. However, using the same boring icons as every other site can make yours look ‘cookie-cutter’, which is why it’s...

How to Design a Scrollable Recent Posts Widget Area in Divi

Divi’s sidebar module is an extremely useful tool for integrating custom widget areas into your design. This allows you to display any WordPress widget inside a Divi layout. In this tutorial, I’m going to show you how to create a scrollable recent posts widget area in...

The Best Free Graphic Design Software for 2019

Creative Cloud may be the gold standard, but some of us non-designer “designers” need something a little more…free. I totally believe in the power of top-of-the-line software, but if you’re not going to need or use the features available, it’s too expensive. Enter the...

A 6-Step Workflow to Create Video for Multiple Platforms

Is video an important part of your social media marketing? Looking for an efficient way to create video for multiple social platforms? In this article, you’ll discover a six-step video workflow to produce more social media video content for your business. Why You Need...

A Helpful Guide for Designing Circular Elements in Divi

Every once in a while a website design calls for some circular elements. It is a nice way to break out of the monotony of the standard box designs on a web page. Creating circular elements may sound simple (and it actually is!), but if you aren’t familiar with a few...

10 Best Programming Fonts to Save you from Eyestrain

Eyestrain is a real issue for software developers, and the font they choose to work with plays a big role in that. If they choose a font that’s not designed well enough, the punctuation or characters may be hard to distinguish, which makes them have to concentrate and...