Facebook Marketing Declining: New Research

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore findings from the 2019 Social Media Marketing Industry...

How Local Businesses Can Drive More Foot Traffic

Do you want to drive more foot traffic into your local business? Wondering how social media marketing can help? To explore how local businesses can drive more foot traffic, I interview Stacy Tuschl. Stacy is a local business marketing expert and owner of two...

Best Divi Child Themes for Consultants

Consulting is big business online and every consultant needs an amazing website. Divi is a great choice for consultant websites as there are plenty of professionally designed layouts and child themes to choose from. In this article, we will look at the 16 best Divi...

The 4 Bad Personality Traits That Can Help You Do Your Job Better

We all have an idea of what the perfect worker looks like. They’re usually polite, on time, responsible, and productive – a potent combination. However, there are also a number of so-called bad personality traits. On the surface, they’re considered ‘negative.’...

Headless E-Commerce: Everything You Need to Know

While there are many plugins available to turn your WordPress site into a fully-functioning online store, they can potentially take a toll on your site’s performance. A ‘headless e-commerce’ solution – that separates your site’s front end from its e-commerce...

3 Ways to Use Facebook Ads to Promote Your Products

Want to run Facebook ads to promote your products or services? Wondering which type of Facebook ad campaigns to start with? In this article, you’ll discover three types of Facebook advertising campaigns you can use to start promoting your products and services on...

How to Create an Expanding Sticky Menu on Hover with Divi

Every week, we provide you with new and free Divi layout packs which you can use for your next project. For one of the layout packs, we also share a use case that’ll help you take your website to the next level. This week, as part of our ongoing Divi design...

Splice Video Editor: An Overview and Review

Video is a valuable form of content for social media. Unfortunately, creating quality videos is usually a long process that involves moving mobile footage to a desktop app for editing. However, mobile editing is on the rise. Apps such as Splice Video Editor make it...

2019 Social Media Marketing Industry Report

Wondering how fellow marketers are using social media? Want to know what marketers plan to do with organic social activities, video marketing, and social ads? In our 11th annual social media study, we surveyed more than 4,800 marketers who reveal details you won’t...

Get a FREE Food Bank Layout Pack for Divi

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, Kenny and the design team have created a fun and engaging...

What is Technical Debt and Can You Avoid It?

If you’re in software development, you are going to have to deal with technical debt at some point. So to answer the question in the title…no, you can’t avoid it. However, there are steps you can take to minimize its effects and make sure it doesn’t get out of hand....

How to Measure Your Instagram Stories ROI: Advanced Techniques

Are your Instagram stories helping you reach your business goals? Wondering how to dig deeper into your Instagram stories’ performance? In this article, you’ll learn how to combine Instagram Insights and Google Analytics to better report the ROI from your Instagram...

Divi Plugin Highlight: Divi Den Pro

Divi Den Pro is a third-party plugin for Divi that integrates a cloud filled with 1000’s layouts and modules for the Divi Builder. It includes lots of page layouts, modules, PSD’s, icons, button hovers, and customizations. It also adds features to the theme customizer...

WordCamp Orange County 2019 Recap

Last weekend I attended WordCamp OC and represented Elegant Themes. It was my first time out in the WordPress community as an official member of the Elegant Themes team–and I had a blast! A little backstory: The WordPress community in So. Cal. is my second home....

Divi Meetup Network Community Update: April 2019

Hey Divi Nation! Welcome to the second Divi Nation Community Report of 2019! Big news: We have a new Event Coordinator! Allow myself, to introduce myself. I’m Raquel Landefeld. Nine years ago, I co-founded a WordPress agency. During that journey, I discovered my...

New Facebook F8 Announcements and What They Mean for Marketers

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the Facebook desktop and mobile redesign and new...

9+ Collections of App Icons That Users Will Never Forget

One of the most fun and the most frustrating parts of app design is creating mock-ups and prototypes. You have so much freedom to flex your creative muscles. The problem, however, is making sure that your mock-ups and prototypes aren’t just functional, but that they...

How to Test Your Facebook Ads for Optimal Results

Do you want to optimize your Facebook ads? Wondering what the best audience, creative, and placement are to use for your message? To explore how to test your Facebook ads for optimal results, I interview Andrea Vahl. Andrea is a Facebook ads expert, the author of...

How to Create a Family Tree with Divi’s Transform Settings

Ever tried to create a family tree for your website, but didn’t exactly know how to approach it? Well, in today’s Divi tutorial, we’re going to show you exactly how to do that. On top of creating the family tree, we’re also making sure it remains responsive across all...

Using Icomoon Icons and Vectors with WordPress

Every website you visit includes hundreds of elements, even if it’s not readily evident. This means images, text, subheadings, and of course, icons. However, using the same boring icons as every other site can make yours look ‘cookie-cutter’, which is why it’s...

How to Design a Scrollable Recent Posts Widget Area in Divi

Divi’s sidebar module is an extremely useful tool for integrating custom widget areas into your design. This allows you to display any WordPress widget inside a Divi layout. In this tutorial, I’m going to show you how to create a scrollable recent posts widget area in...

The Best Free Graphic Design Software for 2019

Creative Cloud may be the gold standard, but some of us non-designer “designers” need something a little more…free. I totally believe in the power of top-of-the-line software, but if you’re not going to need or use the features available, it’s too expensive. Enter the...

A 6-Step Workflow to Create Video for Multiple Platforms

Is video an important part of your social media marketing? Looking for an efficient way to create video for multiple social platforms? In this article, you’ll discover a six-step video workflow to produce more social media video content for your business. Why You Need...

A Helpful Guide for Designing Circular Elements in Divi

Every once in a while a website design calls for some circular elements. It is a nice way to break out of the monotony of the standard box designs on a web page. Creating circular elements may sound simple (and it actually is!), but if you aren’t familiar with a few...

10 Best Programming Fonts to Save you from Eyestrain

Eyestrain is a real issue for software developers, and the font they choose to work with plays a big role in that. If they choose a font that’s not designed well enough, the punctuation or characters may be hard to distinguish, which makes them have to concentrate and...

4 Ways to Use Google Tag Manager With Facebook

Wondering how to easily install Facebook features on your website without editing the code? In this article, you’ll discover easy ways to install the Facebook pixel, the Facebook Messenger customer chat plugin, alerts for Facebook comments, and Facebook standard...

Get a FREE Mechanic Layout Pack

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative where each week, we give away brand new, free Divi Layout Packs from our design team to you. This time around, Kenny and his team have created an awesome Mechanic...

WP Engine Managed WordPress Hosting: An Overview and Review

When it comes to managed WordPress hosting, there are a handful of names that most of us are familiar with. This includes Flywheel, Pagely, and of course WP Engine (among others). Managed hosting is all about getting access to more advanced functionality, while having...

How to Use the Facebook Event Setup Tool

Do you use the Facebook pixel? Want an easier way to assign Facebook event tracking to specific URLs on your website? In this article, you’ll learn how to set up Facebook event tracking with the Facebook Event Setup Tool for Web. What Is the Facebook Event Setup Tool?...

Divi Design Showcase: New Submissions from April 2019

It’s time again for our monthly Divi Showcase where we take a look at 10 amazing Divi websites made by our community members. Each month we showcase the best Divi websites that were submitted from our community and today we want to share with you the top ten websites...

10 Free Adobe Illustrator Brushes to Download Today

Adobe Illustrator is one of the most powerful tools in the Creative Cloud suite of design software. That is partly because of the slew of free Illustrator brushes you can download for it. We found a lot of great additions to your toolbox. With these at your disposal,...

Divi Plugin Highlight: Divi Upload Icons

Divi Upload Icons is a third-party plugin for Divi that makes it easy to add more icons to the Divi Builder. Unlike other icon plugins that only integrate Font Awesome and Material Icons, this one lets you add any set of icons you want. It just has to be a compatible...

What Is XML and How Can You Use It With WordPress?

Extensive Markup Language (XML) is everywhere. It’s used for servers, web security, updates, and more. When it comes to WordPress, it doesn’t get as much attention as more popular languages like PHP. However, knowing what XML is and how it works can be very useful to...

Future of Facebook and Twitter

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore where Facebook and Twitter are heading based on signals...

How to Create Curved Text Designs in Divi

If you are looking for a unique way to showcase text on a web page, knowing how to create curved text designs in Divi may come in handy. This kind of design would work for building custom graphics or creative header designs in Divi without having to use a photo...

Putting Together A Great Web Developer Portfolio

Having a solid portfolio is a must for any web developer. It’s hard for an employer to make a decision for a position based on cover letters, CVs, or resumes that simply describe projects you’ve made. Your talent and skill don’t really shine through that way. So...

Advanced Facebook Retargeting: How to Up Your Ads Game

Do you want to run successful Facebook retargeting ads? Wondering what tactics can improve your Facebook campaign performance? To explore advanced Facebook retargeting, I interview Susan Wenograd. Susan is a Facebook ads expert, a regular columnist at Search Engine...

12 Divi Child Themes for Health Care Professionals

Healthcare is one of the most popular industries, and like any popular industry, healthcare professionals need well-designed websites to provide information about their staff, services, location, and even the ability to set up online appointments. Fortunately, there...

12 Best Professional Development Books for Pros at All Career Stages

These days, we all have access to a near infinite amount of resources we can use for our professional development. That includes online tutorials, podcasts, and more. However, books are still our favorite medium for in-depth learning. In this article, we’re going to...

Basic HTML Codes Every WordPress User Needs to Know

HTML is the foundation of pretty much everything on the internet. It is the cornerstone on which internet content is built, and it has been for decades. Without a solid understanding of HTML, everything you do with WordPress or any other web design and development...

The New EU Copyright Directive: What Marketers Need to Know

Concerned about the European Union’s Copyright Directive? Wondering how this new rule could impact your marketing? In this article, you’ll learn about what parts of the European Union’s Directive on Copyright will impact the use of social media for both businesses and...

How to Create a Swipe Menu Bar for Your Website with Divi

Every week, we provide you with new and free Divi layout packs which you can use for your next project. For one of the layout packs, we also share a use case that’ll help you take your website to the next level. This week, as part of our ongoing Divi design...

What is that Smiley Face Doing in your WordPress Footer?

Designing a website is tedious, and there’s nothing more frustrating than finally finishing up and then noticing something out of place. The WordPress smiley is just that sort of thing – a teeny, tiny smiley face that came out of nowhere and is now taunting you. Here...

How to Use Google Data Studio to Analyze Your Facebook Ads

Want to better understand your Facebook ad performance? Have you considered using Google Data Studio? In this article, you’ll discover how to create seven valuable Google Data Studio charts that can help you better analyze your Facebook advertising campaigns. How to...

Get a FREE Farmer Layout Pack for Divi

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, Kenny and his team have created a unique Farmer Layout...

Straight to the Junk Folder: Spam Words to Avoid in Email Marketing

I have a terrible habit of checking my spam folder every day – I don’t trust my spam filter to weed out only the worst of the worst; I feel that there’s something worthwhile under the heaps of transfer money requests and strangers mentioning how they were happy to see...

26 Mobile and Desktop Tools for Marketers

Looking for better ways to create videos, audio, and images? Want a list of tools to help? In this article, you’ll explore 26 apps and tools for mobile and desktop from the Social Media Marketing podcast’s Discovery of the Week. #1: Listen Notes Listen Notes is a free...

How to Share and Style Code Snippets in Divi (3 Methods)

Knowing how to share and style code snippets on your post or page using Divi can be a pretty handy skill. You may need a way to display code snippets for things like documentation, tutorials, or a resources page. The basic idea is to display code on a web page without...

How to Change Thumbnail Size in WordPress and Why You Want To

When you set up a new WordPress website, the platform gives you three image sizes to play with: thumbnail, medium, and large (plus the file’s original resolution). This gives you a solid number of options to work with. However, thumbnails in particular can be tricky...

Facebook Updates Advertising Tools

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook Ads Manager updates, new ad bidding strategies,...

Divi Plugin Highlight: Simple Overlay Solution

Simple Overlay Solution is a third-party plugin for Divi that makes it easy to create full-screen overlays, popups, and mega menus with the Divi Builder. Add multiple overlays to any page. Choose between a click or an automatic timed delay trigger, a light or dark...

Is Shameless Self Promotion Really That Bad?

Being humble is always a good thing, or so we’re told. However, when you’re trying to launch or grow a business, you need to put humility aside and do a bit of ‘shameless’ self-promotion. In fact, the success of your project depends on it. It’s important to understand...

How to Develop a Thriving Community

Is community important to your business? Wondering where you should build your community? To explore how to develop a thriving community beyond Facebook Groups, I interview Cate Stillman. Cate is podcaster, blogger, and author of the book Body Thrive. She’s also an...

Geno Quiroz: How I Built a Successful Divi White Label Business

I have been building websites for years and have been using Divi exclusively since it’s release. Back in 2015 I even joined Nathan Weller for an episode of Divi Nation, and the topic was on Building a Divi Consultancy. Like most Divi users, I worked mostly with...

SiteGround WordPress Hosting: An Overview and Review

One of the most common questions people ask us is “Which WordPress web host should I use?,” and one of our most popular answers is SiteGround. This particular web host has plenty of positives. Still, it’s important you understand why it’s recommend by so many before...

Decorating Your Page with Transforming Shapes on Hover with Divi

Creating interactive design is something that immediately helps elevate the look and feel of any website. With Divi’s built-in options, you can take many turns and create effects that are truly unique to your website. In this post, we’re going to show you how to...

7+ Top Steampunk and Victorian Fonts

The Victorian Age is romanticized greatly. Literature and media often take notes from the aesthetic, industrial culture, design, and art of the time. Typefacing is no different. The steam age is known for beautifully stylized scripts and prints, and the popularity of...

How to Cross-Post to Instagram From Your Facebook Page

Do you use Instagram and Facebook for your business? Are you looking for a way to post to Instagram from your desktop? In this article, you’ll learn how to cross-post from Facebook to Instagram via your desktop. Why Consider Cross-Posting to Instagram via Facebook on...

How to Animate Letters for Unique Text Designs in Divi

Animation has become a common part of the user experience for modern websites. Aside from the fact that it looks cool, it can also add a subtle interactive element that engages the user by bringing content to life. Divi’s built-in animation effects allow you to...

Why Your Small Business Needs a Tagline and How to Create One

What do you learn from this tagline: “Shave time. Shave money.” You learn that this company sells shaving products and that with those shaving products you’ll save both time and money. You’ve also peeked into the brand voice and determined that this company is...

How to Grow Your YouTube Channel With a Video Series

Are you struggling to grow your YouTube channel? Wondering how to create videos people will find and watch? In this article, you’ll discover how to develop a video series that helps turn one-time viewers into YouTube channel subscribers. Why Research and Create a...

Get a FREE Mortgage Broker Layout Pack

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative where each week, we give away brand new, free Divi Layout Packs from our design team to you. This time around, Kenny and his team have created an abstract Mortgage...

GoDaddy Pro Sites: An Overview and Review

Let’s address the elephant in the room right off the bat – GoDaddy doesn’t have the best reputation among users. However, they’ve strived to correct this by launching hosting plans and tools that target advanced users, such as GoDaddy Pro. With GoDaddy Pro, the...

How to Improve Your Facebook Group Community

Want to improve the value of your Facebook group? Looking to encourage more meaningful conversations? In this article, you’ll discover five Facebook Groups features you can use to guide engagement and conversations among your members. #1: Use Rules and Moderators to...

Divi Plugin Highlight: Ultimate Divi Builder Addons

Divi Builder Addons is a third-party plugin that adds a lot of jQuery scripts that are used by high-end websites to the Divi Builder. Simply toggle the scripts you want and add the CSS classes to the Divi Builder modules. It’s easy to use and includes lots of features...

Using Color Emotion to Connect More Deeply With Your Audience

You’ve probably heard that colors can influence emotions. Red makes people more angry, yellow signifies happiness, and so on. The psychology of color is an incredibly interesting topic. For website owners and designers, however, the real question is: How can you use...

New LinkedIn Ad Targeting Audiences

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the updated Facebook Ad Library and the newest LinkedIn...

Introducing The New Draggable Sizing And Spacing Controls For Divi

The Incredibly Easy New WayTo Adjusting Sizing & Spacing In Divi The new draggable sizing controls take full advantage of Divi’s visual builder technology to give you a new and super intuitive way to design your pages. Today we are introducing Draggable Sizing for...

Facebook Groups: New Features for Businesses

Do you want to do more with Facebook Groups? Wondering how to use the newest Facebook Groups features? To explore what’s new with Facebook Groups and how the changes benefit marketers, I interview Bella Vasta. Bella is a Facebook Groups expert, author of The Four...

How to Create Overlapping Animations on Delay with Divi

A big part of your website’s success depends on whether or not you’re able to impress your visitors. Not only with your products or services, but also with the way you communicate and how well-designed your website is. Because let’s face it, websites are often first...

How to Write the Best About Me Page Possible

“If we’re gonna be friends, you should know that I re-heat my coffee as many times as it takes to burn my tongue, I only watch horror movies through my fingers and I seriously dislike elephants, although I wish them all the best.” That’s the most-commented-on line...

How to Create Floating Corner Designs for Content in Divi

Creating floating corner designs is a simple and easy way to add a little creative style to Divi Modules that you may not have thought was possible without custom code. Good news! With Divi, you can use dividers and blurbs to style the four corners of your module...

GitHub vs Bitbucket: Which is Right for Your Development Team?

Choosing the right source control platform for your team is one of the most important decisions you’re going to make. There’s a good chance that you’ll choose Git for the version control software (VCS) itself, but the platform where the code lives is equally...

How to Use Social Proof in Your Marketing

Looking for ways to boost your credibility using social media? Wondering how to capitalize on positive company mentions? In this article, you’ll discover how to incorporate social proof into your social media marketing. Why Include Social Proof in Your Social Media...

How to Write a Testimonial

If you’re anything like us, you probably buy a lot of stuff online and subscribe to multiple services. Sometimes, you’re so pleased with your product or service that you want to leave a gushing review or testimonial on the company’s website. The problem is, a poorly...

How to Get More Leads From a Live Event Using Social Media

Do you attend live events? Wondering how to maximize your prospecting efforts at events? In this article, you’ll find a strategic plan for identifying and connecting with prospects via social media before, during, and after an event. Why Social Media Matters for Live...

Get a FREE eSports Layout Pack for Divi

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, Kenny and his team have created a stunning eSports Layout...

Flywheel Managed WordPress Hosting: An Overview and Review

We’re spoiled for choice when it comes to WordPress hosting providers. The Content Management System (CMS) is so popular that there’s an entire sub-industry built around its hosting needs. Some of those hosts cater themselves to a more tech-savvy crowd, and Flywheel...

How to Create Facebook Reach Ads

Want the right people to see your Facebook ads more often? Have you considered using the Reach objective? In this article, you’ll discover how to use Facebook’s Reach objective to target hyper-responsive custom audiences with your Facebook advertising. Why Use the...

Telecommuting in 2019: What a Day at Work Looks Like

Telecommuting. Remote work. Work-from-home. Distributed workforce. They’re all synonyms for the same thing: not being in the same location as your co-workers and employer. Over the past few years, the trend for telecommuting has moved from a trend to a...

Divi Plugin Highlight: Divi Monk

Divi Monk is a third-party plugin that connects to a cloud-based template library for Divi. It provides access to professionally designed layouts, sections, and modules that are designed with lead-generation in mind. Choose the layouts you want from the selection...

Marketing to Millennials: What You Need to Know to Close the Sale

Despite the perception that millennials are young, bratty and self-centered, they cover a broad range of age groups, personality traits and interests. Millennial birth years aren’t defined, ranging from 1977 to 2000 depending on who you ask. That means they make up...

Twitter Adds Subtitles to Native Video

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Twitter video subtitle updates and API changes with...

How to Create Video Ad Funnels That Work

Thinking about creating more video ads? Wondering how to produce more effective social media video ads? To explore how to create video ad funnels that work, I interview video ads expert Travis Chambers. His company, Chamber Media, specializes in creating scalable...

Divi Plugin Highlight: Divi Icons Pro

Divi Icons Pro is a third-party plugin that adds over 2500 icons and several related features to the Divi Builder. It comes with several purchase options and even includes a free option with over three hundred custom icons. In this Divi plugin highlight, I’ll take a...