Winning anything is exciting, even if it’s small – that’s why those carnival games with the teeny stuffed animals make so much money. For solopreneurs, startups and small- or medium-sized businesses, there are a number of reasons to run a giveaway – people love...
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore changes to business tools for Facebook Messenger with...
Using CSS inline parallax backgrounds can really help enhance your website’s look and feel and this tutorial is the perfect example. We’ll use multiple module backgrounds to create a stunning and coherent outcome that shows multiple parts of your background image....
Brands and entrepreneurs should listen up: nostalgia marketing isn’t just amusing, it’s also lucrative. Evoking memories of days gone by makes people care less about money and, in turn, spend more. Plus, it’s a lot of fun to look back at the trends, building blocks...
Wondering how artificial intelligence (AI) will impact your marketing? Looking for AI tools you can begin using now? To explore what marketers need to know about artificial intelligence and marketing, I interview Paul Roetzer on the Social Media Marketing Podcast....